Rémy Martin’s One Life/Live Them campaign encourages consumers to explore and celebrate all their talents. It is a call to live richer, larger lives, to expand the horizon and seize all the wonderful opportunities that life can offer, beyond the one-dimensional paths that former generations could have embraced.
To embody this brand philosophy and lifestyle, Rémy Martin is partnering with inspiring artiste Kennedy Ombima better known as King Kaka in the campaign.
King Kaka is a musician, poet and humanitarian activist. Whilst he is best known as an awards winning hip-hop artiste with over 700 songs, he is also an accomplished spoken word poet and philanthropist.
He is the founder of several initiatives that touch on topical issues such as gender violence through the Dreams Campaign and youth marginalisation under the ‘Tubonge’ (let’s talk) programme.
Most recently, his countrywide Sanitary Bank Initiative has reached a mile stone of keeping 10,000 girls in school and has earned him a speaking opportunity at the 2018 Goalkeepers Conference to be held in New York this September.
King Kaka joins a host of notable personalities that have previously graced the “One Life. Live Them” campaign including: Hollywood actor Jeremy Renner, Nigerian DJ Jimmy Jatt and South African technology entrepreneur Madoda Khuzwayo.
The House of Remy Martin is well respected for its expertise and the high quality of its cognacs throughout a history spanning close to 300 years. A House founded by exceptional multi talented people and symbolised by the Centaur, an emblem that stands for a truly multifaceted spirit devoted to developing and revealing talents.
‘I am not defined by the one thing I do, but all that I do. I am Musician. Poet. Humanitarian. Why be one thing when you can be many. You only get one life. Live them’ ~ King Kaka
The truth is there is more than enough love, creative ideas, power, joy, happiness to go around 😘 😘